Case Study: Precision Mechanical

Precision Mechanical is a full-service HVAC company based in Miami, FL, specializing in both residential and commercial HVAC installations and repairs. Known for their technical expertise and reliability, they needed a digital growth strategy that would match their service quality.

Initial State

Before we started working with Precision Mechanical, their online visibility was minimal. They had inconsistent lead flow and were relying primarily on referrals. In January 2025, they came to us looking for scalable lead generation.

Challenge

Precision lacked a strong local SEO presence, and their paid ads weren’t converting profitably. Our challenge was to implement a high-converting lead funnel, reduce their cost-per-lead, and generate consistent service calls.

Strategy

• Created high-converting landing pages tailored for AC Repair, Installation, and Emergency Services
• Optimized their Google Business Profile and added hundreds of service-area keywords for SEO
• Launched Google Ads campaigns targeting high-intent search terms with exact match bidding
• Built custom Facebook Ads with local offers and call-to-book flows
• Implemented call tracking and lead form automation to streamline follow-ups

Results

In May 2025, Precision Mechanical generated over $600,000 in revenue, more than doubling their monthly average. Their Google Ads achieved a 7.3x ROAS, Facebook delivered 80+ booked calls, and organic traffic tripled from SEO improvements.

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Conclusion

With a combination of advanced SEO, paid advertising, and conversion-focused landing pages, we helped Precision Mechanical dominate their market and create a predictable, scalable flow of high-quality HVAC leads.

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